Big in Japan

The Spanx International team and the Spanx Japanese team flash their SPANX!

Our globe-trotting International team spreads the Spanx message around the world.

It was standing room only in the Ginza Ballroom of the PENNINSULA TOKYO hotel as over 75 journalists, bloggers and stylists attended the Spanx Japanese Press Launch.  Well-known Japanese actress & comedian TOMOCHIKA hosted the event and interviewed Misty in an Oprah Show style setting regarding Spanx, the brand, Sara’s story, product specifics and fun American terms like (Muffin Top, Spare Tire, Love Handles and Hail Damage.)  Our Japanese partner Masaki Ikeda gave Spanx a very warm welcome and spoke about how excited the Spanx Japan team was to represent our brand in Japan.

Newly appointed International Marketing Manager Rebecca Turk sent back this video from Japan, where some new SPANX fans showed their excitement! Domo arigato, Japan!

See the video: Spanx in Japan