We Bra-lieved!

Here at Spanx, we always find something to support!

pic stitch

 With the 2014 World Cup games at hand, “futball” frenzy swept over the Spanx HQ, where employees gathered to cheer on the US team throughout the tournament.  While there’s still one game left, we’ve slimmed down the bulk of gifshashtags, and memes to present to you, our top 3 favorite moments from the 2014 World Cup.

When Goalie Tim Howard saved a record-breaking 16 attempted goals and sparked a viral sensation!

tim howard

 

When we added “dreadlocks” to our qualities we look for in men thanks to US Player Kyle Beckerman.

kyle beckerman

 

When PlayBuzz posted THIS article that made us drool at our deskCroatia Player

 

As the World Cup comes to a close today, whose rears will you be cheering for, Argentina or Germany?

The Picture of Perfect Support

At Spanx, we think it’s time to celebrate the unconditional support. Those who lift us up—and never let us down. The firm hugs at every bump and curve…

That’s right—we’re talking about our MOMs!

Not only are our mothers our first (and arguably our most important) fashion influencers, they’re our fiercest and most unwavering supporters. Our #1 fans and go-to problem solvers. Our former (or maybe still current…) chauffeurs, chefs and seamstresses.

To celebrate all that our moms do for us, our team has gathered our favorite photos featuring our leading ladies (or our own little ones).

We hope you enjoy! Here’s to our moms! XO

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Three for Three: #SpanxOpens!

Westfarms_Opening

We’re still glowing from our latest store opening in sunny Tampa, Florida —Sara’s hometown! And now, we’re busy juggling two more Jiggle-Free Jubilees in Connecticut and Texas. That’s right—Westfarms in Hartford and NorthPark in Dallas are shaping up to celebrate the openings of their states’ first Spanx stores!

SaraBlakely_Opening

In true Spanx fashion, we’ll kick off our store openings with hosiery-cuttings and festivities, and we’d love to see you there!

Westfarms Mall
May 1, 2014, at 10 a.m.
541 Westfarms Mall
Farmington, CT 06032

NorthPark Center
May 16, 2014, at 10 a.m.
8687 N Central Expy
Dallas, TX 75225

RSVP Today!

Send your name and email address to press@spanx.com.

The first 100 shoppers to arrive at our grand opening events get to choose a complimentary product from an assortment of our fan-favorites. Plus, $100 “Shaping Spree” cards will be raffled off throughout the day at both stores.

Spanx stores offer all of our shapewear styles, plus the latest and greatest in bras, apparel, active wear, swimwear and our full assortment of men’s products. Our stores are complete with a Transformation Team, who are experts in fit and are trusted to find the perfect product to flatter and shape any fashion dilemma into a fashionista’s dream! Whether you need to stay smooth at work or out on the town, we’ve got your butt covered!

See you there! XO

We’re Making a Splash in Tampa!

 

Spanx Store Opening in International Plaza Tampa Florida

Greetings from the Sunshine State! Our fearless founder Sara Blakely has been busy shaping the world, and now she’s coming home… and bringing Spanx with her! Florida’s first Spanx store is opening in April at International Plaza, and we’re celebrating with an all-out Jiggle-Free Jubilee in true Spanx fashion!

Sara is especially excited for this opening because Tampa is her hometown, and she grew up shopping at the plaza! “Now, I can share Spanx in person with my hometown and the community that has supported me from the beginning,” says Sara.

Sara Blakely Opening Store in Tampa Florida

We’re kicking off the store opening festivities with a Spanx-ified “hosiery” cutting by Sara at 10 a.m. on Friday, April 11, and we’ll have plenty of goodies to go around! The first 100 shoppers to arrive at the store can choose a complimentary product from the “Tower of Power,” with everything from supportive shapers to perfect pantyhose. Plus, $100 “Shaping Spree” cards will be raffled off throughout the day.

The store will feature all of our most popular styles, plus a variety of “the bust” apparel, active, swim and men’s wear. Whether you need to stay smooth underneath a form-fitting dress (we’ve got you!), eliminate VPL (#cannot) or want the latest in denim (and who doesn’t?!), our Transformation Team will be at your side to help with flattering solutions for any fashion dilemma. Thanks to Sara, Tampa just got even more glam!

If you’re in the Tampa area on April 11, bustle in and say hello. We’re excited to show off and can’t wait to see you there! XO

Jewel Heist

This season’s hottest hues are all part of the family jewels. Jewel tones stole the show and rocked the runways for fall. From billowing ballgowns to cocktail frocks, jewels rule.

Thanks to SPANX, women have a new way to wear these shades. But…Naked’s fall collection offers up a veritable jewelry box with colors like Purple Passion, Really Teal and Cranberry Cheeks. Plus pairing these perfect panties with seasonal looks ensures a sleek, VPL-free rear view!

So whether women opt for a Thong, a Bikini or a High-Leg Brief, we’ve got this trend—and their butts—covered.

Kate Spade Sheath Dress (Bloomingdale’s), But…Naked Thong in Purple Passion

Rebecca Taylor Strapless Dress, (Bloomingdale’s) But…Naked Bikini in Really Teal

Madison Marcus Sweater Dress (Bloomingdale’s), But…Naked High-Leg Brief in Cranberry Cheeks